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“In principle, we’re not ruling out new ways of generating income.
The main thing is that they mustn’t cut across our vision for as a service to help people find their other half,” says Burin.
In the two years since its launch, the online start-up has brought thousands of couples together, generated million in investments and begun swallowing up its competitors.
At the same time, Medvedev thinks that has a big plus in the form of its target audience, since the “serious relationship” audience is older and more motivated — and consequently more likely to pay.
After deleting duplicate accounts, they had a combined audience of 5.5 million people.
At the end of January there were reports that would continue to buy up its competitors, and that the next in line could be
Opportunities to make money The website keeps a careful record of its statistics for “happy couples” that have met through the service: this is another part of the e service that the Russian site has imitated.
According to the company’s own data, after a little more than two years in operation, the total was more than 35,000 couples — of whom about 10,000 couples have got married.